How to succeed at retail winning case studies and strategies for retailers and brands /

Examines how the world's most successful brands sell themselves to today's shoppers and identifies key factors that can lead to retail success.

Bibliographic Details
Main Author: Lincoln, Keith.
Corporate Author: Gale Group.
Other Authors: Thomassen, Lars.
Format: Electronic
Language:English
Published: London, United Kingdom : Kogan Page, c2007.
Series:Gale virtual reference library
Subjects:
Online Access:Available for Universiti Teknologi MARA via Gale Virtual Reference Library. Click here to access