Distribution channels understanding and managing channels to market /
Explores the way in which a business can make money from its distribution activities through an understanding of all the different business models - and explains why business models are so important. Also provides key information about all of the partners involved in the distribution chains, includi...
Main Author: | Dent, Julian, 1957- |
---|---|
Corporate Author: | Gale Group. |
Format: | Electronic |
Language: | English |
Published: |
London, U.K. :
Kogan Page,
c2008.
|
Series: | Gale virtual reference library
|
Subjects: | |
Online Access: | Available for Universiti Teknologi MARA via Gale Virtual Reference Library. Click here to access |
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