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02527cam a2200325 a 4500 |
| 001 |
2970 |
| 003 |
MiFhGG |
| 005 |
20110124223045.0 |
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m d |
| 007 |
cr un ---uuuua |
| 008 |
080310s2008 enka s 001 0 eng |
| 020 |
# |
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|a 9780749455057 (electronic book)
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| 020 |
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|a 9780749452568
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| 035 |
# |
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|a (OCoLC)527383085
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| 040 |
# |
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|a DLC
|c DLC
|d BTCTA
|d BAKER
|d UKM
|d YDXCP
|d BWKUK
|d BWK
|d DLC
|d MiFhGG
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| 100 |
1 |
# |
|a Dent, Julian,
|d 1957-
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| 245 |
1 |
0 |
|a Distribution channels
|b understanding and managing channels to market /
|c Julian Dent.
|h [electronic resource] :
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| 260 |
# |
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|a London, U.K. :
|b Kogan Page,
|c c2008.
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| 490 |
0 |
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|a Gale virtual reference library
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| 500 |
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|a Includes index.
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| 505 |
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|a Introduction -- Why business models matter -- The role of the distributor -- How the distributor business model works -- Margins and profitability -- Working capital -- Productivity -- Sustainability -- Managing growth -- How to sell to distributors -- The roles of the final-tier trade channel players -- How the business model of the final-tier trade channel players works -- Sales and utilization -- Gross margin and recoverability -- Working capital management -- Value creation and growth -- How to sell to final-tier trade channel players -- The role of retailers -- How the retail business model works -- The measures that matter and how to manage with them -- How to sell to retailers.
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| 520 |
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|a Explores the way in which a business can make money from its distribution activities through an understanding of all the different business models - and explains why business models are so important. Also provides key information about all of the partners involved in the distribution chains, including distributors, wholesalers, final tier channel players and retailers.
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| 533 |
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|a Electronic reproduction.
|b Farmington Hills, Mi :
|c Gale.
|n Available via World Wide Web.
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| 534 |
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|e xii, 322 p. : ill. ; 25 cm.
|p Original:
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| 538 |
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|a Mode of access: Internet.
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| 650 |
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|a Marketing channels.
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| 650 |
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0 |
|a Business planning.
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| 710 |
2 |
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|a Gale Group.
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| 856 |
4 |
0 |
|u https://ezaccess.library.uitm.edu.my/login?url=http://find.galegroup.com/openurl/openurl?url_ver=Z39.88-2004&url_ctx_fmt=info:ofi/fmt:kev:mtx:ctx&req_dat=info:sid/gale:ugnid:uitm_pj&res_id=info:sid/gale:GVRL&ctx_enc=info:ofi:enc:UTF-8&rft_val_fmt=info:ofi/fmt:kev:mtx:book&rft_id=info:sid/gale:bmcode:recid/2QFF
|z Available for Universiti Teknologi MARA via Gale Virtual Reference Library. Click here to access
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| 912 |
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|a 2QFF
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