Food tourism : a practical marketing guide /

This book is about food as a tourism product and an experience. It explores its nature, development, management, marketing and distribution as well as the food tourists - their motivations and needs, uses of information, expectations and activities. The book has 10 chapters presented in four parts u...

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Bibliographic Details
Main Authors: Stanley, John, 1948- (Author), Stanley, Linda, 1952- (Author)
Format: eBook
Language:English
Published: Wallingford, Oxfordshire, UK : CABI, 2015.
Subjects:
Online Access:View fulltext via EzAccess