How to market your business a practical guide to advertising, PR, selling, and direct and online marketing /
Offers advice on constructing profitable marketing strategies for businesses. Covers topics such as advertising, promotion, selling techniques, product launches, exports, innovation and the Internet.
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| Format: | Electronic |
| Language: | English |
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London, England :
Kogan Page,
c2008.
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| Edition: | 6th ed. |
| Series: | Gale virtual reference library
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| Online Access: | Available for Universiti Teknologi MARA via Gale Virtual Reference Library. Click here to access |