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20100714155736.0 |
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cr bn||||m|||a |
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100629s2008 pauab fsb 001 0 eng d |
| 010 |
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|z 2007016854
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|a 9781599045603 (PDF)
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|a 1599045583 (hardcover)
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|z 9781599045580 (hardcover)
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|z 9781616926359 (pbk.)
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7 |
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|a 10.4018/978-1-59904-558-0
|2 doi
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| 035 |
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|a (CaBNVSL)gtp00541816
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| 035 |
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|a (OCoLC)707614218
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| 040 |
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|a CaBNVSL
|c CaBNVSL
|d CaBNVSL
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|a HF5548.34
|b .G56 2008e
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|a 658.8/72
|2 22
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|a Global mobile commerce
|b strategies, implementation and case studies /
|c Wayne W. Huang, Yingluo Wang, John Day, editors.
|h [electronic resource] :
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| 260 |
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|a Hershey, Pa. :
|b IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA),
|c c2008.
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| 300 |
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|a electronic texts (xxiii, 432 p. : ill., map) :
|b digital files.
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| 504 |
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|a Includes bibliographical references and index.
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|a 1. From mobility to true nomadicity and ubiquity / Erkki Patokorpi -- 2. The future of M-commerce / David C. Yen -- 3. M-commerce payment systems / Valli Kumari Vatsavayi, Ravi Mukkamala -- 4. Policy-based security for M-commerce networks / Wassim Itani -- 5. Global M-logistics in North America, Europe, and Asia / Frank Teuteberg -- 6. Strategy aligned process selection for mobile customer services / Ragnar Schierholz -- 7. Exploring mobile service business opportunities from a customer-centric perspective / Minna Pura -- 8. Exploring the use of mobile data services in Europe / Ioanna D. Constantiou -- 9. The design of mobile television in Europe / Pieter Ballon --10. Mobile business process reengineering / Dieter Hertweck, Asarnusch Rashid --11. Mobile Automotive Cooperative Services (MACS) / Holger Hoffman -- 12. Cross-cultural consumer perceptions of advertising via mobile devices / Parissa Haghirian, Maria Madlberger -- 13. Current status of mobile wireless technology and digital multimedia broadcasting / J. P. Shim, Kyungmo Ahn, Julie M. Shim -- 14. Understanding the organisational impact and perceived benefits of Bluetooth-enabled personal digital assistants in restaurants / Eusebio Scornavacca -- 15. M-Commerce market development scenarios in Korea / Seung Baek --16. Strategies of mobile value-added services in Korea / Jin Ki Kim, Heasun Chun -- 17. Individual telecommunications tariffs in Chinese communities / H. Chen --
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| 505 |
0 |
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|a 18. M-commerce in the U.S. and China retail industry / Astrid M. Oddershede, Rolando A. Carrasco -- 19. Perception of mobile technology provision in health service / Astrid M. Oddershede, Rolando A. Carrasco -- 20. The implementation of Wi-Fi technology in higher education in the United States / Xubin Cao, Eric Y. Lu, Hongyan Ma.
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| 506 |
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|a Restricted to subscribers or individual electronic text purchasers.
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| 520 |
3 |
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|a "This book provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. It will prove to be a valuable reference to drive the current and future activities of academic researchers and practitioners alike"--Provided by publisher.
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| 530 |
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|a Also available in print.
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| 538 |
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|a Mode of access: World Wide Web.
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| 588 |
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|a Title from PDF t.p. (viewed on June 29, 2010).
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| 650 |
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|a Mobile commerce.
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| 650 |
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|a Telecommunication systems.
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| 653 |
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|a Advertising via mobile devices
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| 653 |
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|a Bluetooth and WiMax
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| 653 |
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|a Bluetooth enabled personal digital assistants
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| 653 |
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|a Customer-centric perspective
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| 653 |
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|a Diffusion and adoption of standards
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| 653 |
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|a Digital multimedia broadcasting
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| 653 |
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|a Global mobile logistics
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| 653 |
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|a Individual telecommunications tariffs
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| 653 |
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|a M-commerce market development
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| 653 |
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|a M-commerce networks
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| 653 |
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|a Mobile Automotive Cooperative Services (MACS)
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| 653 |
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|a Mobile business process reengineering
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| 653 |
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|a Mobile commerce payment systems
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| 653 |
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|a Mobile customer services
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| 653 |
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|a Mobile data services
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| 653 |
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|a Mobile service business opportunities
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| 653 |
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|a Mobile technology provision in health service
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| 653 |
# |
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|a Mobile television
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| 653 |
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|a Mobile value-added services
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| 653 |
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|a Mobile wireless technology
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| 653 |
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|a Next-generation M-logistics
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| 653 |
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|a Policy-based security
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| 653 |
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|a Strategy aligned process selection
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| 653 |
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|a The future of M-commerce
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| 653 |
# |
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|a Wi-Fi technology in higher education
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| 700 |
1 |
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|a Huang, Wayne,
|d 1964-
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| 700 |
1 |
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|a Wang, Yingluo.
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| 700 |
1 |
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|a Day, John.
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| 710 |
2 |
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|a IGI Global.
|
| 776 |
0 |
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|c (Original)
|w (DLC) 2007016854
|z 9781599045580
|z 1599045583
|
| 856 |
4 |
0 |
|u https://ezaccess.library.uitm.edu.my/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-59904-558-0
|z View fulltext via EzAccess
|