Ubiquitous commerce for creating the personalized marketplace concepts for next generation adoption /
Ubiquitous commerce (u-commerce) creates a dynamic convergence of the physical and digital, producing Web-based wireless and next-generation technologies in ways that generate new levels of convenience and value for buyers and sellers. This book provides a compendium of definitions and explanations...
| Corporate Author: | |
|---|---|
| Other Authors: | , , |
| Format: | Electronic |
| Language: | English |
| Published: |
Hershey, Pa. :
IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA),
c2009.
|
| Subjects: | |
| Online Access: | View fulltext via EzAccess |