Description: The business of gamification :

Bibliographic Details
Other Authors:	Dymek, Mikolaj, (Editor), Zackariasson, Peter, 1972- (Editor)
Format:	Book
Language:	English
Published:	New York, New York ; London, [England] : Routledge, 2017.
Series:	Routledge advances in management and business studies ; 65.
Subjects:	Video games industry. Video games > Marketing. Business enterprises > Technological innovations. Electronic books.
Online Access:	View fulltext via EzAccess

Description
Physical Description:	1 online resource (252 pages).
Bibliography:	Includes bibliographical references at the end of each chapters and index.
ISBN:	9781317581444 (e-book) 9781315740867 (e-book)