Tourism Marketing for cities and towns : using branding and events to attract tourism /
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Amsterdam ; Boston :
Elsevier/Butterworth-Heinemann,
c2006.
|
| Subjects: | |
| Online Access: | View fulltext via EzAccess |
| Physical Description: | xvi, 310 p. ; 22 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 075067945X (pbk. : alk. paper) |