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20101014164140.0 |
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100831s2009 paua fsb 001 0 eng d |
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|z 2008041369
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|a 9781605662251 (ebook)
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|a 1605662259 (ebook)
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|z 9781605662244 (hbk.)
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|z 1605662240 (hbk.)
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|z 9781616926175 (pbk.)
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7 |
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|a 10.4018/978-1-60566-224-4
|2 doi
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| 035 |
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|a (CaBNVSL)gtp00543669
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| 035 |
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|a (OCoLC)430984187
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|a CaBNVSL
|c CaBNVSL
|d CaBNVSL
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| 050 |
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4 |
|a HD62.7
|b .B834 2009e
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| 082 |
0 |
4 |
|a 658.8/72
|2 22
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| 100 |
1 |
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|a Burgess, Stephen,
|d 1958-
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| 245 |
1 |
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|a Effective web presence solutions for small businesses
|b strategies for successful implementation /
|c Stephen Burgess, Carmine Sellitto, Stan Karanasios.
|h [electronic resource] :
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| 260 |
# |
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|a Hershey, Pa. :
|b IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA),
|c c2009.
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| 300 |
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|a 12 electronic texts (xxv, 326 p. : ill.) :
|b digital files.
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| 500 |
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|a "Premier reference source"--Cover.
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| 504 |
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|a Includes bibliographical references and index.
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| 505 |
0 |
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|a 1. Introduction -- 2. Web presence lessons for small businesses -- 3. Readiness for a Web presence -- 4. Business strategy and planning -- 5. Web presence strategy and content -- 6. Web presence hosting -- 7. Website design -- 8. Web presence promotion -- 9. Web presence governance -- 10. Evaluating Web presence success -- 11. A look at the future -- 12. What led us here?
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| 506 |
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|a Restricted to subscribers or individual electronic text purchasers.
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| 520 |
3 |
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|a "This book provides small businesses with a holistic approach to implementing their Web presence"--Provided by publisher.
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| 530 |
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|a Also available in print.
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| 538 |
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|a Mode of access: World Wide Web.
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| 588 |
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|a Title from ebook home page (viewed on Aug 31, 2010).
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| 650 |
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|a Small business
|x Information technology.
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| 650 |
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|a Internet marketing.
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| 653 |
# |
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|a Business strategy and planning
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| 653 |
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|a Evaluating Web presence success
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| 653 |
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|a Governance, business continuity, and security
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| 653 |
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|a Readiness for a Web presence
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| 653 |
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|a Readiness, business aims, and planning
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| 653 |
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|a Web presence hosting
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| 653 |
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|a Web presence implementation and evaluation
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| 653 |
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|a Web presence promotion
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| 653 |
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|a Web presence strategy and content
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| 653 |
# |
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|a Web site design
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| 700 |
1 |
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|a Sellitto, Carmine,
|d 1957-
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| 700 |
1 |
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|a Karanasios, Stan,
|d 1979-
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| 710 |
2 |
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|a IGI Global.
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| 776 |
0 |
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|c (Original)
|w (DLC)2008041369
|z 9781605662244
|z 1605662240
|
| 856 |
4 |
0 |
|u https://ezaccess.library.uitm.edu.my/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-60566-224-4
|z View fulltext via EzAccess
|