Effective web presence solutions for small businesses strategies for successful implementation /

• Main Author: Burgess, Stephen, 1958-
• Corporate Author: IGI Global.
• Other Authors: Sellitto, Carmine, 1957-, Karanasios, Stan, 1979-
• Format: Electronic
• Language: English
• Published: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2009.
• Subjects: Small business > Information technology.; Internet marketing.; Business strategy and planning; Evaluating Web presence success; Governance, business continuity, and security; Readiness for a Web presence; Readiness, business aims, and planning; Web presence hosting; Web presence implementation and evaluation; Web presence promotion; Web presence strategy and content; Web site design
• Online Access: View fulltext via EzAccess
• Item Description: "Premier reference source"--Cover.
• Physical Description: 12 electronic texts (xxv, 326 p. : ill.) : digital files.; Also available in print.
• Format: Mode of access: World Wide Web.
• Bibliography: Includes bibliographical references and index.
• ISBN: 9781605662251 (ebook); 1605662259 (ebook)
• Access: Restricted to subscribers or individual electronic text purchasers.

"This book provides small businesses with a holistic approach to implementing their Web presence"--Provided by publisher.