Contemporary research in e-marketing. Vol. 1

Brings together work being conducted in may disciplines to address the intrinsic inter-disciplinarity of E-marketing.

Bibliographic Details
Corporate Author: IGI Global.
Other Authors: Krishnamurthy, Sandeep, 1967-
Format: Electronic
Language:English
Published: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2005.
Subjects:
Online Access:View fulltext via EzAccess
Description
Summary:Brings together work being conducted in may disciplines to address the intrinsic inter-disciplinarity of E-marketing.
Physical Description:electronic texts (vii, 347 p. : ill., some col.) : digital files.
Also available in print.
Format:Mode of access: World Wide Web.
Bibliography:Includes bibliographical references and index.
ISBN:9781591403746 (ebook)
Access:Restricted to subscribers or individual electronic text purchasers.