Financial services marketing : an international guide to principles and practice /
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Amsterdam ; London :
Elsevier Butterworth-Heinemann,
2007.
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| Subjects: | |
| Online Access: | View fulltext via EzAccess |
| Item Description: | Formerly CIP. |
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| Physical Description: | xvi, 400 p. : ill. ; 25 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780750669979 (pbk.) : 0750669977 (pbk.) : 9780080465609 (eBook) |