E-commerce adoption and small business in the global marketplace : tools for optimization /
"This book focuses on isolating what determines the adoption of e-commerce applications that will optimize potential opportunities presented to small businesses through adoption"--Provided by publisher.
Other Authors: | , |
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Format: | Electronic |
Published: |
Hershey, PA :
Business Science Reference,
2010
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Subjects: | |
Online Access: | View fulltext via EzAccess |
Summary: | "This book focuses on isolating what determines the adoption of e-commerce applications that will optimize potential opportunities presented to small businesses through adoption"--Provided by publisher. |
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Item Description: | "Premier reference source"--Cover. |
Physical Description: | 1 online resource (xxv, 343 p.) ill. ; 29 cm. |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 9781605669991 (ebook) 1605669997 (ebook) |