Handbook of research on mobile marketing management /
"This book provides a compelling collection of innovative mobile marketing thoughts and practices"--Provided by publisher.
| Other Authors: | , |
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| Format: | Electronic |
| Published: |
Hershey, PA :
Business Science Reference,
2010
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| Series: | Advances in e-business research series.
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| Subjects: | |
| Online Access: | View fulltext via EzAccess |