Advances in tourism destination marketing managing networks /

• Other Authors: Kozak, Metin, 1968-, Gnoth, Juergen., Andreu, Luisa.
• Format: Electronic
• Language: English
• Published: London ; New York : Routledge, 2009.
• Series: Routledge advances in tourism ; 16.
• Subjects: Tourism > Marketing.; Tourism.; TRAVEL > Museums, Tours, Points of Interest.; TRAVEL > Hikes & Walks.; TRAVEL > Budget.; TRAVEL > Ecotourism. > Special Interest; TRAVEL > Parks & Campgrounds.; TRAVEL > Reference.; TRAVEL > Road Travel.; TRAVEL > Adventure. > Special Interest; Electronic books.; e-book [online only] > MyiLibrary.
• Online Access: View fulltext via EzAccess
• Item Description: Title from PDF title page (viewed Oct. 1, 2009).
• Physical Description: 1 online resource.
• Bibliography: Includes bibliographical references and index.
• ISBN: 9780203874127 (electronic bk.); 0203874129 (electronic bk.); 9780415492386 (hbk); 0415492386 (hbk)

This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing.