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01880cam a2200373 i 4500 |
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25279 |
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20160129090834.0 |
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130314t20132013paua b 001 0 eng |
010 |
# |
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|a 2013008828
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020 |
# |
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|z 9781466640832 (ebook)
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040 |
# |
# |
|a DLC
|b eng
|c DLC
|d ITMB
|e rda
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042 |
# |
# |
|a pcc
|
050 |
# |
# |
|a HF5415.32
|b .C655 2013
|
245 |
# |
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|a Consumer information systems and relationship management
|b design, implementation, and use /
|c Angela Lin, University of Sheffield, UK, Jonathan Foster, University of Sheffield, UK, Paul Scifleet, Charles Sturt University, Australia, [editors].
|h [electronic resource]
|
264 |
# |
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|a Hershey, PA :
|b Business Science Reference,
|c [2013]
|
264 |
# |
# |
|c 2013
|
300 |
# |
# |
|a 1 online resource (xviii, 236 pages)
|b illustrations
|c 29 cm.
|
336 |
# |
# |
|a text
|2 rdacontent
|
337 |
# |
# |
|a unmediated
|2 rdamedia
|
338 |
# |
# |
|a volume
|2 rdacarrier
|
490 |
# |
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|a Advances in marketing, customer relationship management, and E-Services (AMCRMES) book series
|
500 |
# |
# |
|a "Premier Reference Source"--Cover.
|
504 |
# |
# |
|a Includes bibliographical references (pages 202-227) and index.
|
520 |
# |
# |
|a "This book highlights empirical research, theoretical frameworks, and relevant models on the understanding and implementation of consumer information systems, covering consumer perceptions of practicality and ease of use"--Provided by publisher.
|
650 |
# |
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|a Consumer profiling.
|
650 |
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|a Consumer behavior
|x Data processing.
|
650 |
# |
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|a Customer services
|x Information technology.
|
650 |
# |
# |
|a Management information systems.
|
650 |
# |
# |
|a Electronic commerce.
|
700 |
# |
# |
|a Lin, Angela,
|d 1970-
|
700 |
# |
# |
|a Foster, Jonathan,
|d 1965-
|
700 |
# |
# |
|a Scifleet, Paul.
|
856 |
4 |
0 |
|u https://ezaccess.library.uitm.edu.my/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-4082-5
|z View fulltext via EzAccess
|