Consumer information systems and relationship management design, implementation, and use /

"This book highlights empirical research, theoretical frameworks, and relevant models on the understanding and implementation of consumer information systems, covering consumer perceptions of practicality and ease of use"--Provided by publisher.

Bibliographic Details
Other Authors: Lin, Angela, 1970-, Foster, Jonathan, 1965-, Scifleet, Paul.
Format: Electronic
Series:Advances in marketing, customer relationship management, and E-Services (AMCRMES) book series
Subjects:
Online Access:View fulltext via EzAccess
LEADER 01880cam a2200373 i 4500
001 25279
003 DLC
005 20160129090834.0
008 130314t20132013paua b 001 0 eng
010 # # |a 2013008828 
020 # # |z 9781466640832 (ebook) 
040 # # |a DLC  |b eng  |c DLC  |d ITMB  |e rda 
042 # # |a pcc 
050 # # |a HF5415.32  |b .C655 2013 
245 # # |a Consumer information systems and relationship management  |b design, implementation, and use /  |c Angela Lin, University of Sheffield, UK, Jonathan Foster, University of Sheffield, UK, Paul Scifleet, Charles Sturt University, Australia, [editors].  |h [electronic resource] 
264 # # |a Hershey, PA :  |b Business Science Reference,  |c [2013] 
264 # # |c 2013 
300 # # |a 1 online resource (xviii, 236 pages)  |b illustrations  |c 29 cm. 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
490 # # |a Advances in marketing, customer relationship management, and E-Services (AMCRMES) book series 
500 # # |a "Premier Reference Source"--Cover. 
504 # # |a Includes bibliographical references (pages 202-227) and index. 
520 # # |a "This book highlights empirical research, theoretical frameworks, and relevant models on the understanding and implementation of consumer information systems, covering consumer perceptions of practicality and ease of use"--Provided by publisher. 
650 # # |a Consumer profiling. 
650 # # |a Consumer behavior  |x Data processing. 
650 # # |a Customer services  |x Information technology. 
650 # # |a Management information systems. 
650 # # |a Electronic commerce. 
700 # # |a Lin, Angela,  |d 1970- 
700 # # |a Foster, Jonathan,  |d 1965- 
700 # # |a Scifleet, Paul. 
856 4 0 |u https://ezaccess.library.uitm.edu.my/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-4082-5  |z View fulltext via EzAccess