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130918t20062006enka ob 001 0 eng d |
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|z 9781845930769 (alk. paper)
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|z 1845930762 (alk. paper)
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|a CtWfDGI
|b eng
|c CtWfDGI
|e rda
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|a HF5415.32
|b .H84 2006eb
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|a 910.68/8
|2 23
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|a Hughes, Howard L.,
|e author.
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|a Pink tourism :
|b holidays of gay men and lesbians /
|c Howard L. Hughes.
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|a Wallingford, Oxfordshire, UK :
|b CABI,
|c 2006.
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|c Ã2006
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| 300 |
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|a 1 online resource (viii, 234 pages) :
|b illustrations
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|a text
|b txt
|2 rdacontent
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|a computer
|b c
|2 rdamedia
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|a online resource
|b cr
|2 rdacarrier
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|a Includes bibliographical references (pages 204-228) and index.
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|a Introduction -- Homosexuality : its nature and characteristics -- Gay and lesbian tourists : profiles and reasons -- Destination choice as risk avoidance -- Gay and lesbian tourism destinations -- Intermediaries, accommodation and attractions -- Marketing, segments, surveys and identity -- Holidays, marketing and implications for homosexuality -- Conclusions and implications.
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|a Access limited to subscribing institution.
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|a This book is a study of gay and lesbian tourism from, primarily, a marketing perspective, but it also examines how marketing activity engages with and affects social issues relating to homosexuality. The book covers: the nature of homosexuality and some features of gay and lesbian life that bear upon tourism and marketing; the holiday profiles of both gay men and lesbians; the supply of related holiday products; popular and non-popular destinations; tour operators and accommodation provision; tourism and sex and sexually transmitted infections; barriers and inhibitors to destination choice including host reactions; and appropriate marketing strategies. The book has 9 chapters and a subject index.
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|a Also available in print format.
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|a Title from PDF title page (viewed August 13, 2013).
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|a Lesbian consumers.
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|a Gays
|x Attitudes.
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|a Sexual orientation.
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| 650 |
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|a Tourism
|x Marketing.
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| 650 |
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|a Gay consumers.
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| 650 |
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|a Lesbians
|x Attitudes.
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| 650 |
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4 |
|a Leisure, Recreation and Tourism Economics, (New March 2000)
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| 650 |
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4 |
|a Marketing and Distribution.
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| 650 |
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4 |
|a Social Psychology and Social Anthropology, (New March 2000)
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| 650 |
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4 |
|a Tourism and Travel.
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| 650 |
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7 |
|a Man.
|2 cabt
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|a Accommodation.
|2 cabt
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| 650 |
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7 |
|a Destinations.
|2 cabt
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|a Holidays.
|2 cabt
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|a Homosexuality.
|2 cabt
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|a Host guest relations.
|2 cabt
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|a Marketing.
|2 cabt
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|a Men.
|2 cabt
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|a Sexual behaviour.
|2 cabt
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|a Tour operators.
|2 cabt
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|a Tourism.
|2 cabt
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|a Tourist industry.
|2 cabt
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| 650 |
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|a Women.
|2 cabt
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|a Electronic books.
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| 690 |
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|a EE119
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| 690 |
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|a EE700
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| 690 |
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|a UU485
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| 690 |
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|a UU700
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| 710 |
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|a C.A.B. International,
|e issuing body.
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| 776 |
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8 |
|a Hughes, Howard L.
|d Wallingford, UK ; Cambridge, MA : CABI, c2006.
|i Print version:
|t Pink tourism.
|w (DLC)2005035845
|z 9781845930769
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| 856 |
4 |
0 |
|u https://ezaccess.library.uitm.edu.my/login?url=http://dx.doi.org/10.1079/9781845930769.0000
|z View fulltext via EzAccess
|