Vacation decision making /

The focus of this book is on holiday planning and decision making, which is the cornerstone of tourist behaviour and tourism marketing. The first three chapters deal with the basics, including an overview of decision-making paradigms and variables (chapter 1), a critical review of existing tourist b...

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Bibliographic Details
Main Author: Decrop, Alain, (Author)
Format: eBook
Language:English
Published: Wallingford, Oxfordshire, UK : CABI, 2006.
Subjects:
Online Access:View fulltext via EzAccess
Table of Contents:
  • Introducing Vacation Decision Making
  • Models of Vacation Decision Making
  • Methods to Investigate Vacation Decision Making
  • The Context of Vacation Decision Making
  • Vacation Planning and Decision-making Processes
  • Destination Perception, Evaluation and Choice
  • Post-experience Processes
  • Group Processes in Vacation Decision Making
  • A New Typology of Vacationers.