Tourism SMEs, service quality, and destination competitiveness /

• Format: eBook
• Language: English
• Published: Wallingford, Oxfordshire, UK : CABI, 2005.
• Subjects: Tourism.; Small business.; Leisure, Recreation and Tourism Economics, (New March 2000); Policy and Planning.; Marketing and Distribution.; Labour and Unemployment.; Tourism and Travel.; Destinations.; Government policy.; Marketing.; Models.; Personnel.; Small businesses.; Tourism development.; Tourism policy.; Tourist industry.; Electronic books.
• Online Access: View fulltext via EzAccess
• Physical Description: 1 online resource (xxv, 366 pages) : illustrations, charts; Also available in print format.
• Bibliography: Includes bibliographical references and index.
• Access: Access limited to subscribing institution.

This book is a collection of papers drawn from academic and practitioner research presented at the Tourism Research 2002 conference held in Cardiff. It comments on a range of issues concerning small and medium-sized tourism enterprises (tourism SMEs) in diverse destinations worldwide, and explores various aspects of a model of tourism SMEs proposed in chapter 1. The collection is arranged into thematic sections to reflect the model: destination (chapter 2-4); tourism SMEs (chapter 5-9); employees (chapter 10-14); public-sector interventions (chapters 15-18); and marketing/image (chapters 19-21). Chapter 22 concludes that the development of coherence in destinations dominated by SMEs is achievable provided that stakeholders involved in destination development learn from successful case studies. The book has a subject index.