Innovative mobile platform developments for electronic services design and delivery

• Corporate Author: IGI Global.
• Other Authors: Scupola, Ada.
• Format: Electronic
• Language: English
• Published: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2012.
• Subjects: Mobile communication systems.; Mobile computing.; Electronic commerce.; IT enabled self-services; Mobile advertisements; Mobile applications; Mobile communication; Mobile services; Mobile technology; Online product presentation; Production management; Self-service systems
• Online Access: Chapter PDFs via platform:
• Physical Description: electronic texts (264 p.) : digital files.; Also available in print.
• Format: Mode of access: World Wide Web.
• Bibliography: Includes bibliographical references.
• ISBN: 9781466615694 (ebook)
• Access: Restricted to subscribers or individual electronic text purchasers.

"This book is a comprehensive look at all aspects of production management, delivery and consumption of e-services, self services, and mobile communication including business-to-business, business-to-consumer, government-to-business, government-to-consumer, and consumer-to-consumer e-services"--Provided by publisher.