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Managing Social Media and Consumerism The Grapevine Effect in Competitive Markets /
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Rajagopal
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Published 2013
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Information communication technologies and globalization of retailing applications
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Rajagopal
, 1957-
Published 2009
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Systems thinking and process dynamics for marketing systems : technologies and applications for decision management /
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Rajagopal
, 1957-
Published 2012
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Marketing decision making and the management of pricing successful business tools
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