Inside book publishing

• Main Author: Clark, Giles N.
• Other Authors: Phillips, Angus, 1961-
• Format: Electronic
• Language: English
• Published: London ; New York : Routledge, 2008.
• Edition: 4th ed.
• Subjects: Publishers and publishing.; Publishers and publishing > Vocational guidance.; Publishers and publishing > Great Britain.; LANGUAGE ARTS & DISCIPLINES > Publishing.; Electronic books.
• Online Access: ebrary; View fulltext via EzAccess; MyiLibrary

How do publishers work and make money? Why do they exist?. This expanded and thoroughly revised fourth edition of Inside Book Publishing is designed for students of publishing, authors needing to find out publishing secrets, and those wanting to get in or get on in the industry. It addresses the big...

Table of Contents:

• Book Cover; Title; Copyright; Contents; Expert, focus and skills boxes; Tables; Illustration credits; Preface to the fourth edition; Preface to the first, second and third editions; CHAPTER 1: Introduction; CHAPTER 2: A short history of modern trade publishing; CHAPTER 3: The consolidation of non-consumer publishing; CHAPTER 4: The characteristics of the main publishing sectors; CHAPTER 5: Creating and protecting value; CHAPTER 6: The author; CHAPTER 7: Commissioning; CHAPTER 8: The author contract and product development; CHAPTER 9: Design and production; CHAPTER 10: Marketing