Handbook of consumer psychology
Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. This handbook presents a collection of c...
| Format: | Electronic |
|---|---|
| Language: | English |
| Published: |
New York :
Lawrence Erlbaum Associates,
c2008.
|
| Series: | Marketing and consumer psychology series.
|
| Subjects: | |
| Online Access: | ebrary View fulltext via EzAccess MyiLibrary |
Table of Contents:
- I. Introduction.
- and
- II. Consumer information processing.
- and
- and
- and
- and
- and
- and
- III. Motivation, affect, and consumer decisions.
- and
- and
- and
- and
- IV. Persuasion, attitudes, and social influence.
- and
- and
- and
- and
- and
- Barbara Loken,
- Eric M. Eisenstein ;
- J. Wesley Hutchinson
- Carolyn Yoon ;
- Bruce W.A. Whittlesea,
- Antonia Kronlund,
- Robert W. Wyer ;
- Edith Davidson
- Curtis P. Haugtvedt,
- David W. Schumann,
- Carolyn Yoon
- Deborah Roedder John ;
- Terry L. Childers ;
- Joann Peck
- Paul M. Herr ;
- Maria L. Cronley,
- Steven Posavac,
- Frank Kardes,
- Christopher Joiner ;
- Lawrence W. Barsalou,
- Rick Pieters ;
- Hans Baumgartner
- Dianne M. Tice ;
- Roy F. Baumeister,
- Kathleen D. Vohs,
- Eduardo B. Andrade ;
- Michel Tuan Pham,
- Joel B. Cohen,
- Alice M. Isen ;
- Catherine A. Cole
- Patrick T. Vargas ;
- Dominika Maison ;
- Anthony Greenwald,
- Mark Forehand,
- Andrew Perkins,
- Russell H. Fazio ;
- Christopher R.M. Jones
- Jeff A. Kasmer ;
- Curtis P. Haugtvedt
- Chris Janiszewski
- Guang-Xin Xie.
- Amna Kirmani ;
- Margaret C. Campbell
- Icek Aizen ;
- Robert B. Cialdini ;
- Petia K. Petrova
- Lynn R. Kahle
- The role of knowledge accessibility in cognition and behavior: implications for consumer information processing /
- Consumer memory, fluency, and familiarity /
- Consumer learning and expertise /
- Categorization theory and research in consumer psychology: category representation and category-based inference /
- Consumer inference /
- Effects of sensory factors on consumer behavior: if it tastes, smells, sounds, and feels like a duck, then it must be a ... /
- Stages of consumer socialization: the development of consumer knowledge, skills, and values from childhood to adolescence /
- Aging and consumer behavior /
- Positive affect and decision processes: some recent theoretical developments with practical implications /
- History of consumer psychology /
- The nature and role of affect in consumer behavior /
- Self-regulation: goals, consumption, and choices /
- Goal-directed consumer behavior: motivation, volition, and affect /
- Goal directed perception /
- Attitude change and persuasion /
- Associative strength and consumer choice behavior /
- Measuring the non-conscious: implicit social cognition in consumer behavior /
- Implicit consumer cognition /
- Evoking the imagination as a strategy of influence /
- Consumer attitudes and behavior /
- I know what you're doing and why you're doing it: the use of persuasion knowledge model in consumer research /
- Social values in consumer psychology /
- V. Behavioral decision research.
- and
- and
- and
- VI. Products, preferences, places, and people.
- and
- and
- and
- and
- and
- VII. Consumer well-being.
- and
- and
- and
- and
- and
- VIII. Advances in research methods.
- and
- and
- and
- and
- Dilip Soman ;
- and
- Maggie Wenjing Liu,
- Claire I. Tsai ;
- Christopher K. Hsee and
- Ravi Dhar ;
- Ayelet Fishbach,
- John W. Payne ;
- Mary Frances Luce,
- James R. Bettman,
- Sevgin A. Eroglu
- Felicia Miller ;
- Susan Fournier,
- Chris T. Allen,
- Susan M. Broniarczyk ;
- Joseph W. Alba ;
- JoAndrea Heogg
- Stijn M.J. van Osselaer
- Barbara A. Mellers ;
- James E. Heyman
- Emily N. Stark,
- Anita Kim,
- Eugene Borgida,
- Geraldine R. Henderson
- Wei-Na Lee,
- Jerome D. Williams,
- Vassilis Dalakas ;
- Robert Madrigal
- James J. Kellaris ;
- Karen A. Machleit ;
- C. Page Moreau,
- James E. Burroughs,
- Nidhi Agrawal ;
- Priya Ragibur,
- Geeta Menon,
- E. Gil Clary ;
- Mark Synder,
- Arthur A. Stukas,
- Marvin E. Goldberg ;
- Christopher Miller ;
- Madhu Viswanathan ;
- Timothy P. Johnson ;
- Angela Y. Lee,
- Sharon Shavitt,
- Norbert Schwarz ;
- Kimberlee Weaver
- Adam Duhachek
- Thomas C. O'Guinn ;
- Ronald J. Faber,
- David Glen Mick ;
- John T. Cacioppo.
- Giovanna Egidi,
- Kyeong Sam Min ;
- Kaiya Liu,
- Curtis P. Haugtvedt,
- Howard C. Nusbaum,
- Dynamics of goal-based choice: toward an understanding of how goals commit versus liberate choice /
- Hedonomics in consumer behavior /
- Behavioral pricing /
- Perceptions of fair pricing /
- Associative learning and consumer decisions /
- A role of aesthetics in consumer psychology /
- Product assortment /
- Brands and their meaning makers /
- Theory in consumer-environment research: diagnosis and prognosis /
- Consumer decision making: a choice goals approach /
- Music and consumers /
- Consumer psychology of sport: more than just a game /
- Diversity issues in consumer psychology /
- Consumers and the allure of "safer" tobacco products: scientific and policy issues /
- Assessing the relationships between tobacco advertising and promotion and adolescent smoking behavior: convergent evidence /
- The social marketing of volunteerism: a functional approach /
- Health risk perceptions and consumer psychology /
- Toward a psychology of consumer creativity /
- Compulsive buying: review and reflection /
- Summing up the state of coping research: prospects and prescriptions for consumer research /
- Self-reports in consumer research /
- Cross-cultural consumer psychology /
- Measurement error in experimental designs in consumer psychology /
- Individual differences: tools for theory testing and understanding in consumer psychology research /
- Neuroeconomics: foundational issues and consumer relevance /