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|a 9789814327992 (electronic bk.)
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|z 9814327980
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|z 9789814327985
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|a WSPC
|b eng
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|a n-us---
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|a 338.064
|2 22
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|a Fitzgerald, Eugene.
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|a Inside real innovation
|b how the right approach can move ideas from R&D to market - and get the economy moving /
|c Eugene Fitzgerald & Andreas Wankerl, Carl Schramm.
|h [electronic resource] :
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| 260 |
# |
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|a Singapore ;
|a Hackensack, N.J. :
|b World Scientific Pub. Co.,
|c c2011.
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| 300 |
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|a xii, 233 p. :
|b ill.
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| 505 |
0 |
# |
|a ch. 1. The innovation crisis -- ch. 2. Inside real innovation. A new model of the innovation process : The three basic elements. The iterative process. Two hypothetical cases. A diagrammatic view -- ch. 3. One person, one iteration at a time. A closer look at how the thinking works. Teams and environments -- ch. 4. Characteristics of fundamental innovation. The time-to-market delay. People and roles. The ecosystem -- ch. 5. The story of a fundamental innovation. Gene Fitzgerald's story : Strained silicon electronics -- ch. 6. The American innovation system. Early US innovation : The 'frontier'. Phases of the modern US innovation system : National focus on science and technology, circa 1930-1950. 'Innovation without competition' in the age of 'bureaucratic capitalism', circa 1950-1980. 'Innovation absorption' in the rise of 'entrepreneurial capitalism', circa 1980-2000. The breakdown of the US innovation system, circa 2000-present -- ch. 7. Building a new innovation system : The free market side. The free market side : Macro-requirements. The individual innovator. The free market investor. The corporation -- ch. 8. Building a new innovation system : The research and education side. Universities : The research mission. Universities : The education mission. The role of government.
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| 520 |
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|a This breakthrough book gives a ground-floor view of the innovation process, showing how fundamental innovators really work. Then, it connects that knowledge to the bigger picture, explaining why the "innovation system" in the United States is failing to work as it once did, and what all parties can do to build a better system for the future. Inside Real Innovation is written by distinguished practicing innovators. They debunk the concept of innovation as a linear process, from research to development to product in the market. They present a simple model for understanding it as a highly iterative process, in which you cycle repeatedly through many factors in the areas of Technology, Market and Implementation - until the right pieces come together. Co-author Gene Fitzgerald tells the story of his own major innovation, tracing it along the winding path into products we use every day. The authors then proceed to tell the larger story of how the vaunted American "pipeline" for carrying this process has been pulled apart. The book is a must-read for anyone with an interest in a strong innovation system : investors, innovators and people in corporations, universities and government.
|
| 533 |
# |
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|a Electronic reproduction.
|b Singapore :
|c World Scientific Publishing Co.,
|d 2011.
|n System requirements: Adobe Acrobat Reader.
|n Mode of access: World Wide Web.
|n Available to subscribing institutions.
|
| 650 |
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0 |
|a Technological innovations.
|
| 650 |
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0 |
|a Technological innovations
|z United States.
|
| 655 |
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|a Electronic books.
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| 700 |
1 |
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|a Wankerl, Andreas,
|d 1973-
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| 700 |
1 |
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|a Schramm, Carl.
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| 710 |
2 |
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|a World Scientific (Firm)
|
| 776 |
1 |
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|z 9814327980
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| 776 |
1 |
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|z 9789814327985
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| 856 |
4 |
0 |
|u https://ezaccess.library.uitm.edu.my/login?url=http://www.worldscientific.com/worldscibooks/10.1142/7985#t=toc
|