Multimodality : a social semiotic approach to contemporary communication /
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| Format: | eBook |
| Language: | English |
| Published: |
London ; New York :
Routledge,
2010.
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| Subjects: | |
| Online Access: | View fulltext via EzAccess |
Table of Contents:
- ch. 1. Where meaning is the issue
- ch. 2. The social environment of contemporary communication
- ch. 3. Communication : shaping the domain of meaning
- ch. 4. A social-semiotic theory of multimodality
- ch. 5. Mode
- ch. 6. Meaning as resource : 'naming' in a multimodal social-semiotic theory
- ch. 7. Design and arrangements : making meaning material
- ch. 8. Multimodal orchestrations and ensembles of meaning
- ch. 9. Applying the theory : learning and evaluation ; identity and knowledge
- ch. 10. The social semiotics of convergent mobile devices : new forms of composition and the transformation of habitus / Elizabetta Adami and Gunther Kress.