Financial Communications Information Processing, Media Integration, and Ethical Considerations /
Financial Communications showcases why it is crucial for financial institutions to enhance key communication processes, rebuild trust with its customer base, improve relationships, and derive better brand awareness amongst key stakeholders within the industry.
Main Author: | Wang, Shih-Lun Alex. (Author) |
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Corporate Author: | SpringerLink (Online service) |
Format: | Electronic |
Language: | English |
Published: |
New York :
Palgrave Macmillan US : Imprint: Palgrave Macmillan,
2013.
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Subjects: | |
Online Access: | View fulltext via EzAccess |
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