The Channel Advantage Going to market with multiple sales channels to reach more customers, sell more products, make more profit
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| Format: | Electronic |
| Language: | Undetermined |
| Published: |
Boston
Butterworth-Heinemann
1999
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| Online Access: | View fulltext via EzAccess |
| Physical Description: | 1 online resource |
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| ISBN: | 9780750640985 (eBook) |