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20061124143913.0 |
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050217s2005 enk f 000 0 eng |
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|a 0750662484 (pbk.) :
|c 24.99
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|a (UkOxU)UkOxUb15950783
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|a StDuBDS
|d UkOx
|d Uk
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|a ukscp
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|a 658.802
|2 22
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| 100 |
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|a Smith, Brian D.
|d 1961-
|q (Brian David),
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| 245 |
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|a Making marketing happen :
|b how great companies make strategic marketing planning work for them /
|c Brian D. Smith.
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| 260 |
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|a Oxford :
|b Elsevier Butterworth-Heinemann,
|c 2005.
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| 300 |
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|a xvi, 377 p. ;
|c 25 cm.
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| 500 |
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|a Formerly CIP.
|5 Uk
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| 650 |
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|a Marketing
|x Planning.
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| 650 |
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|a Strategic planning.
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| 856 |
4 |
0 |
|u https://ezaccess.library.uitm.edu.my/login?url=http://www.sciencedirect.com/science/book/9780750662482
|z View fulltext via EzAccess
|