Marketing strategy : the difference between marketing and markets /

Bibliographic Details
Main Author: Fifield, Paul.
Format: Book
Published: Amsterdam ; Boston : Elsevier/Butterworth-Heinemann, 2007.
Edition:3rd ed.
Subjects:
LEADER 00677cam a22002294a 4500
001 30851
003 DLC
005 20080325081501.0
008 071227s2007 ne a b 001 0 eng
010 # # |a 2007282605 
020 # # |a 9780750656757 (pbk.) 
040 # # |a DLC  |c DLC  |d DLC 
050 # # |a HF5415  |b .F46 2007 
082 # # |a 658.8/02  |2 22 
100 # # |a Fifield, Paul. 
245 # # |a Marketing strategy :  |b the difference between marketing and markets /  |c Paul Fifield. 
250 # # |a 3rd ed. 
260 # # |a Amsterdam ;  |a Boston :  |b Elsevier/Butterworth-Heinemann,  |c 2007. 
300 # # |a x, 316 p. :  |b ill. ;  |c 24 cm. 
500 # # |a Includes index. 
650 # # |a Marketing. 
650 # # |a Marketing  |x Management.