CaseBase. Case studies in global business
Covers business case studies focused on issues in emerging markets and emerging industries across the globe.
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Other Authors: | |
Format: | Electronic |
Language: | English |
Published: |
Detroit :
Gale,
c2011.
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Series: | Gale virtual reference library
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Subjects: | |
Online Access: | Available for Universiti Teknologi MARA via Gale Virtual Reference Library. Click here to access |
Table of Contents:
- A compliance model of corporate social responsibility : the example of Manville Trust, shareholder versus Massey Energy Company
- Assessing and managing risk in the financial services industry in the Middle East
- Business enterprise in Jordan : promoting small business start-up and development
- Chinese brand strategies : Li Ning and the creation of a global sportswear brand
- Clanton Corporation : resolving inter-generational conflict
- Coffee wars : protecting Starbucks' name in China
- Crying over spilt milk : Danone's joint venture in China
- The development of microfinance in Syria : issues in innovation and change
- Does it pay to be proactive? Considering an IT change management system at Gainer, Donnelly & Desroches
- Economic development in Dubai : are the benefits greater than the costs?
- Economies of scale : exploiting size and location in the Middle East
- Exploring a joint venture between a Chinese state-owned enterprise and a foreign multinational enterprise
- French cooperatives mean business : evolving strategies for the global food marketplace
- Global regulation of herbal products
- Human errors in inventory control : is there a win-win solution?
- The importance of high standards of corporate governance and ethics in business : the experience of Lebanon
- Increasing efficiency across business functions : enterprise resource planning solutions (ERP) and inventory management
- Key elements in strategic planning : cases from the Middle East
- Productivity in Palestine : a better route to improving standards of living?
- Pushing to make Hyundai a global player : scenes in the career of chairman Chung Mong-Koo
- Searching for competitive advantage in the Middle East
- Subway International and the global fast food industry in the Asia-Pacific and Latin America
- Urban farming : can it be effective in Detroit?.