CaseBase. Case studies in global business

Covers business case studies focused on issues in emerging markets and emerging industries across the globe.

Bibliographic Details
Corporate Author: Gale Group.
Other Authors: Ashwin, Andrew, (Editor)
Format: Electronic
Language:English
Published: Detroit : Gale, c2011.
Series:Gale virtual reference library
Subjects:
Online Access:Available for Universiti Teknologi MARA via Gale Virtual Reference Library. Click here to access
Table of Contents:
  • A compliance model of corporate social responsibility : the example of Manville Trust, shareholder versus Massey Energy Company
  • Assessing and managing risk in the financial services industry in the Middle East
  • Business enterprise in Jordan : promoting small business start-up and development
  • Chinese brand strategies : Li Ning and the creation of a global sportswear brand
  • Clanton Corporation : resolving inter-generational conflict
  • Coffee wars : protecting Starbucks' name in China
  • Crying over spilt milk : Danone's joint venture in China
  • The development of microfinance in Syria : issues in innovation and change
  • Does it pay to be proactive? Considering an IT change management system at Gainer, Donnelly & Desroches
  • Economic development in Dubai : are the benefits greater than the costs?
  • Economies of scale : exploiting size and location in the Middle East
  • Exploring a joint venture between a Chinese state-owned enterprise and a foreign multinational enterprise
  • French cooperatives mean business : evolving strategies for the global food marketplace
  • Global regulation of herbal products
  • Human errors in inventory control : is there a win-win solution?
  • The importance of high standards of corporate governance and ethics in business : the experience of Lebanon
  • Increasing efficiency across business functions : enterprise resource planning solutions (ERP) and inventory management
  • Key elements in strategic planning : cases from the Middle East
  • Productivity in Palestine : a better route to improving standards of living?
  • Pushing to make Hyundai a global player : scenes in the career of chairman Chung Mong-Koo
  • Searching for competitive advantage in the Middle East
  • Subway International and the global fast food industry in the Asia-Pacific and Latin America
  • Urban farming : can it be effective in Detroit?.