CaseBase. Case studies in global business

Covers business case studies focused on issues in emerging markets and emerging industries across the globe.

Bibliographic Details
Corporate Author: Gale Group.
Other Authors: Ashwin, Andrew, (Editor)
Format: Electronic
Language:English
Published: Detroit : Gale, c2011.
Series:Gale virtual reference library
Subjects:
Online Access:Available for Universiti Teknologi MARA via Gale Virtual Reference Library. Click here to access
LEADER 03389cam a2200337 a 4500
001 3013
003 MiFhGG
005 20130723094305.0
006 m d
007 cr un ---uuuua
008 110513s2011 miua sb 000 0 eng d
020 # # |a 9781414486932 (electronic book) 
020 # # |a 1414486936 (electronic book) 
020 # # |z 9781414486826 
020 # # |z 1414486820 
035 # # |a (OCoLC)725838322 
040 # # |a UtOrBLW  |c UtOrBLW  |d MiFhGG 
245 0 0 |a CaseBase.  |c Andrew Ashwin, general editor.  |h [electronic resource] /  |p Case studies in global business 
260 # # |a Detroit :  |b Gale,  |c c2011. 
300 # # |a 1 online resource (x, 209 p.) :  |b ill. 
490 0 # |a Gale virtual reference library 
500 # # |a "ISSN: 2160-326X." 
504 # # |a Includes bibliographical references. 
505 0 # |a A compliance model of corporate social responsibility : the example of Manville Trust, shareholder versus Massey Energy Company -- Assessing and managing risk in the financial services industry in the Middle East -- Business enterprise in Jordan : promoting small business start-up and development -- Chinese brand strategies : Li Ning and the creation of a global sportswear brand -- Clanton Corporation : resolving inter-generational conflict -- Coffee wars : protecting Starbucks' name in China -- Crying over spilt milk : Danone's joint venture in China -- The development of microfinance in Syria : issues in innovation and change -- Does it pay to be proactive? Considering an IT change management system at Gainer, Donnelly & Desroches -- Economic development in Dubai : are the benefits greater than the costs? -- Economies of scale : exploiting size and location in the Middle East -- Exploring a joint venture between a Chinese state-owned enterprise and a foreign multinational enterprise -- French cooperatives mean business : evolving strategies for the global food marketplace -- Global regulation of herbal products -- Human errors in inventory control : is there a win-win solution? -- The importance of high standards of corporate governance and ethics in business : the experience of Lebanon -- Increasing efficiency across business functions : enterprise resource planning solutions (ERP) and inventory management -- Key elements in strategic planning : cases from the Middle East -- Productivity in Palestine : a better route to improving standards of living? -- Pushing to make Hyundai a global player : scenes in the career of chairman Chung Mong-Koo -- Searching for competitive advantage in the Middle East -- Subway International and the global fast food industry in the Asia-Pacific and Latin America -- Urban farming : can it be effective in Detroit?. 
520 # # |a Covers business case studies focused on issues in emerging markets and emerging industries across the globe. 
650 # 0 |a International business enterprises  |v Case studies. 
700 1 # |a Ashwin, Andrew,  |e editor. 
710 2 # |a Gale Group. 
856 4 0 |u https://ezaccess.library.uitm.edu.my/login?url=http://find.galegroup.com/openurl/openurl?url_ver=Z39.88-2004&url_ctx_fmt=info:ofi/fmt:kev:mtx:ctx&req_dat=info:sid/gale:ugnid:uitm_pj&res_id=info:sid/gale:GVRL&ctx_enc=info:ofi:enc:UTF-8&rft_val_fmt=info:ofi/fmt:kev:mtx:book&rft_id=info:sid/gale:bmcode:recid/3TUO  |z Available for Universiti Teknologi MARA via Gale Virtual Reference Library. Click here to access 
912 # # |a 3TUO