Proliferation of the Internet economy e-commerce for global adoption, resistance, and cultural evolution /

"This book specifically develops theories to understand service quality and quality management practice of EC which is completely a new and innovative effort to formulate perceptions of global consumers"--Provided by publisher.

Bibliographic Details
Corporate Author: IGI Global.
Other Authors: Shareef, Mahmud Akhter, 1966-
Format: Electronic
Language:English
Published: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2009.
Subjects:
Online Access:View fulltext via EzAccess
Table of Contents:
  • 1. Introduction to e-commerce
  • 2. E-commerce background
  • 3. Service quality of e-commerce for global consumers
  • 4. Global quality management practice for e-commerce
  • 5. E-commerce diffusion : critical factors affecting diffusion of e-commerce
  • 6. Diffusion of e-commerce in developed and developing countries : comparative studies
  • 7. E-commerce adoption in developing countries
  • 8. Influencing factors and the acceptance of internet and e-business technologies in maritime Canada's SMEs : an analysis
  • 9. Effect of proliferation and resistance of internet economy : understanding impact of information and communication technology in developing countries
  • 10. Globalization and relevant strategy for e-commerce
  • 11. Culturally customizing international web sites
  • 12. A cultural perspective on web site localization
  • 13. Conclusion, implications, and future trends.