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Bridging the culture gap a practical guide to international business communication /

A guide to international business communication. Aims to raise awareness of cross-cultural differences and improve cross-cultural communication through real-life cases, cultural awareness scales, communication style tests and practical tips.

Bibliographic Details
Main Author: Carte, Penny.
Corporate Author: Gale Group.
Other Authors: Fox, Chris J., 1973-
Format: Electronic
Language:English
Published: London, U.K. : Kogan Page, 2008.
Edition:2nd ed.
Series:Gale virtual reference library
Subjects:
Business etiquette.
Intercultural communication.
Business communication.
National characteristics.
Online Access:Available for Universiti Teknologi MARA via Gale Virtual Reference Library. Click here to access
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100 1 # |a Carte, Penny. 
245 1 0 |a Bridging the culture gap  |b a practical guide to international business communication /  |c Penny Carte and Chris Fox.  |h [electronic resource] : 
250 # # |a 2nd ed. 
260 # # |a London, U.K. :  |b Kogan Page,  |c 2008. 
490 0 # |a Gale virtual reference library 
504 # # |a Includes bibliographical references and index. 
505 0 # |a Introduction -- Interpreting the party line -- Knowing your place -- Knowing the limits -- Knowing the form -- Making presentations -- Making deals -- Making yourself understood in English -- Knowing yourself. 
520 # # |a A guide to international business communication. Aims to raise awareness of cross-cultural differences and improve cross-cultural communication through real-life cases, cultural awareness scales, communication style tests and practical tips. 
533 # # |a Electronic reproduction.  |b Farmington Hills, Mi :  |c Gale.  |n Available via World Wide Web. 
534 # # |e xiv, 202 p. ; 24 cm.  |p Original: 
538 # # |a Mode of access: Internet. 
650 # 0 |a Business etiquette. 
650 # 0 |a Intercultural communication. 
650 # 0 |a Business communication. 
650 # 0 |a National characteristics. 
700 1 # |a Fox, Chris J.,  |d 1973- 
710 2 # |a Gale Group. 
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