Information technology-enabled global customer service

• Corporate Author: IGI Global.
• Other Authors: Reponen, Tapio.
• Format: Electronic
• Language: English
• Published: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2003.
• Subjects: Customer services > Technological innovations > Management.; International business enterprises > Communication systems > Management.; Electronic commerce.; Internet.; Intranets (Computer networks); Information technology > Management.; Information resources management.
• Online Access: View fulltext via EzAccess
• Physical Description: electronic texts (ii, 288 p. : ill.) : digital files.; Also available in print.
• Format: Mode of access: World Wide Web.
• Bibliography: Includes bibliographical references and index.
• ISBN: 9781591400875 (PDF); 1591400872 (PDF)
• Access: Restricted to subscribers or individual electronic text purchasers.

For more than ten years there has been an obvious trend of globalization of leading companies, as they have moved from multinational to global operations. Recently there has also been increased demand for combining locally-customized services to the economies of the scale of worldwide operations. One of the management challenges is to cope with this new customer need. In this environment, competitiveness calls for integrating the potential of information technology to well functioning global logistics. This title combines theoretical consideration and practical experiences in implementing new customer service models.