Information technology-enabled global customer service

For more than ten years there has been an obvious trend of globalization of leading companies, as they have moved from multinational to global operations. Recently there has also been increased demand for combining locally-customized services to the economies of the scale of worldwide operations. On...

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Bibliographic Details
Corporate Author: IGI Global.
Other Authors: Reponen, Tapio.
Format: Electronic
Language:English
Published: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2003.
Subjects:
Online Access:View fulltext via EzAccess