Information and communication technology for competitive intelligence

Competitive intelligence (CI) is about gathering and analyzing environmental information for strategic purposes. To gather and analyze this information, information and communication technology (ICT) is an invaluable tool. Examples are: the Internet, data warehouses or specific applications for comp...

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Bibliographic Details
Corporate Author: IGI Global.
Other Authors: Vriens, Dirk Japp, 1963-
Format: Electronic
Language:English
Published: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2004.
Subjects:
Online Access:View fulltext via EzAccess