Business web strategy design, alignment and application /

In the contemporary dialogue surrounding business Web strategy, two salient concerns indicating trouble in virtual space are emerging: (1) that the Internet may create additional managerial problems, and (2) that it may not actually be a solution for corporate problems. Empirical studies point to a...

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Bibliographic Details
Corporate Author: IGI Global.
Other Authors: Al-Hakim, Latif, 1946-, Memmola, Massimo.
Format: Electronic
Language:English
Published: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), 2009.
Subjects:
Online Access:View fulltext via EzAccess