Tourism marketing and management
| Main Author: | |
|---|---|
| Format: | Electronic |
| Language: | English |
| Published: |
Delhi, India :
Manglam Publications,
2009.
|
| Edition: | 1st ed. |
| Subjects: | |
| Online Access: | ebrary View fulltext via EzAccess MyiLibrary |
| LEADER | 02553cam a2200517Ia 4500 | ||
|---|---|---|---|
| 001 | 2897 | ||
| 003 | OCoLC | ||
| 005 | 20130711003217.0 | ||
| 006 | m o d | ||
| 007 | cr cnu---unuuu | ||
| 008 | 100726s2009 ii gob 001 0 eng d | ||
| 019 | # | # | |a 712993464 |a 729027305 |a 764544847 |a 816595224 |
| 020 | # | # | |a 9781441654564 (electronic bk.) |
| 020 | # | # | |a 1441654569 (electronic bk.) |
| 020 | # | # | |z 9788190665094 |
| 020 | # | # | |a 1282808079 |
| 020 | # | # | |a 9781282808072 |
| 029 | 1 | # | |a NZ1 |b 13867776 |
| 029 | 1 | # | |a AU@ |b 000050984282 |
| 035 | # | # | |a (OCoLC)650085429 |
| 040 | # | # | |a N$T |b eng |c N$T |d E7B |d OCLCQ |d SNK |d IDEBK |d OCLCQ |
| 049 | # | # | |a MYTA |
| 050 | # | 4 | |a G155.A1 |b R35 2009eb |
| 072 | # | 7 | |a BUS |x 081000 |2 bisacsh |
| 082 | 0 | 4 | |a 338.4/791 |2 22 |
| 100 | 1 | # | |a Raju, G. P. |
| 245 | 1 | 0 | |a Tourism marketing and management |c G.P. Raju. |h [electronic resource] / |
| 250 | # | # | |a 1st ed. |
| 260 | # | # | |a Delhi, India : |b Manglam Publications, |c 2009. |
| 300 | # | # | |a 1 online resource (vi, 280 p.) |
| 504 | # | # | |a Includes bibliographical references (p. [276]-278) and index. |
| 505 | 0 | # | |a Cover -- Preface -- Contents -- Tourism Marketing -- Growth and Development of Travel and Tourism -- Marketing of Hospitality and Tourism -- Tourism and Accommodation -- Categories of Tourist Statistics -- Techniques and Strategies in Tourism Marketing -- Marketing Promotion and Public Relations in Tourism -- Marine Tourism Management for New Era -- Development of National Parks and Tourism Marketing Strategy -- Environmental issues for Tour Operators -- Bibliography -- Index. |
| 588 | # | # | |a Description based on print version record. |
| 650 | # | 0 | |a Tourism |x Marketing. |
| 650 | # | 0 | |a Tourism |x Management. |
| 650 | # | 7 | |a BUSINESS & ECONOMICS |x Hospitality, Travel & Tourism. |x Industries |2 bisacsh |
| 655 | # | 4 | |a Electronic books. |
| 776 | 0 | 8 | |a Raju, G.P. |b 1st ed. |d Delhi, India : Manglam Publications, 2009 |i Print version: |t Tourism marketing and management. |w (OCoLC)277280266 |z 9788190665094 |
| 856 | 4 | 0 | |u https://ezaccess.library.uitm.edu.my/login?url=http://site.ebrary.com/id/10416095 |3 ebrary |
| 856 | 4 | 0 | |u https://ezaccess.library.uitm.edu.my/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=321699 |z View fulltext via EzAccess |
| 856 | 4 | 0 | |u https://ezaccess.library.uitm.edu.my/login?url=http://www.myilibrary.com?id=280807 |3 MyiLibrary |
| 938 | # | # | |a ebrary |b EBRY |n ebr10416095 |
| 938 | # | # | |a Ingram Digital eBook Collection |b IDEB |n 280807 |
| 938 | # | # | |a EBSCOhost |b EBSC |n 321699 |
| 999 | # | # | |z 635090427501196915 |