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| LEADER |
00563na a2200145 a 4500 |
| 001 |
28259 |
| 005 |
201631819438 |
| 020 |
# |
# |
|a 9780080878096 (eBook)
|
| 100 |
1 |
# |
|a Susan Chiu
|
| 245 |
# |
# |
|a Data Mining and Market Intelligence for Optimal Marketing Returns
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| 260 |
# |
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|a Amsterdam ; Boston
|b : Butterworth-Heinemann/Elsevier,
|c 2008.
|
| 300 |
# |
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|a 1 online resource (xii, 280 pages)
|
| 650 |
# |
0 |
|a Marketing research.
|
| 700 |
1 |
# |
|a Domingo Tavella
|
| 856 |
# |
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|u https://ezaccess.library.uitm.edu.my/login?url=http://www.sciencedirect.com/science/book/9780750682343
|z View fulltext via EzAccess
|