E-Commerce Strategy Text and Cases /

This book illustrates approaches for designing and implementing e-commerce strategy with social perspectives. While it gives details of different technological concepts related to designing and hosting web portals, it also provides real-life examples from different corporations�to show how better re...

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Bibliographic Details
Main Author: Mohapatra, Sanjay. (Author)
Corporate Author: SpringerLink (Online service)
Format: Electronic
Language:English
Published: Boston, MA : Springer US : Imprint: Springer, 2013.
Series:Springer Texts in Business and Economics,
Subjects:
Online Access:https://ezaccess.library.uitm.edu.my/login?url=http://dx.doi.org/10.1007/978-1-4614-4142-7