LEADER 04635cam a2200793Ia 4500
001 1128
003 OCoLC
005 20130711002347.0
006 m d
007 cr cnu---unuuu
008 081218s2009 nyua ob 001 0 eng d
019 # # |a 318879568  |a 519581297  |a 646773390 
020 # # |a 9780203887349 (electronic bk.) 
020 # # |a 0203887344 (electronic bk.) 
020 # # |z 0805860258 (Paper) 
020 # # |z 080586024X (Cloth) 
020 # # |z 9780805860245 (alk. paper) 
020 # # |z 9780805860252 (alk. paper) 
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029 1 # |a CDX  |b 9151497 
035 # # |a (OCoLC)288953495 
040 # # |a N$T  |b eng  |c N$T  |d YDXCP  |d OCLCQ  |d CDX  |d IDEBK  |d E7B  |d AZU  |d OCLCQ 
049 # # |a MYTA 
050 # 4 |a RA440.5  |b .M435 2009eb 
060 # 4 |a WA 590  |b M4879 2009 
072 # 7 |a HEA  |x 028000  |2 bisacsh 
072 # 7 |a MED  |x 078000  |2 bisacsh 
072 # 7 |a MED  |x 036000  |2 bisacsh 
072 # 7 |a HEA  |x 039000  |2 bisacsh 
072 # 7 |a MED  |x 022000  |2 bisacsh 
072 # 7 |a MED  |x 035000  |2 bisacsh 
082 0 4 |a 362.1  |2 22 
245 0 0 |a Media messages and public health  |b a decisions approach to content analysis /  |c edited by Amy B. Jordan ... [et al.].  |h [electronic resource] : 
260 # # |a New York :  |b Routledge,  |c 2009. 
300 # # |a 1 online resource (xvii, 270 p.) :  |b ill. 
490 1 # |a Communication series. Applied communication 
504 # # |a Includes bibliographical references and indexes. 
505 0 # |a Using theory to inform content analysis / Jennifer Manganello and Martin Fishbein -- Linking content analysis and media effects research / Dale Kunkel -- Defining and measuring key content variables / W. James Potter -- Sampling and content analysis : an overview of the issues / Amy B. Jordan and Jennifer Manganello -- Reliability for content analysis / Kimberly A. Neuendorf -- Research ethics in content analysis / Nancy Signorielli -- Teens and the new media environment : challenges and opportunities / Srividya Ramasubramanian and Suzanne M. Martin -- Sexually explicit content viewed by teens on the Internet / Laura F. Salazar ... [et al.] -- (De)coding television's representation of sexuality : beyond behaviours and dialogue / Lynn Sorsoli, L. Monique Ward, and Deborah L. Tolman -- Linking media content to media effects : the RAND television and adolescent sexuality study / Rebecca L. Collins, Marc N. Elliott, and Angela Miu -- Health messages on prime-time television : a longitudinal content analysis / Sheila T. Murphy ... [et al.] -- Receiver-oriented message analysis : lessons from alcohol advertising / Erica Weintraub Austin -- Violent video games : challenges to assessing content patterns / Katherine M. Pieper, Elaine Chan, and Stacy L. Smith -- Non-academic audiences for content analysis research / D. Charles Whitney, Ellen Wartella, and Dale Kunkel -- Advancing the science of content analysis / Amy B. Jordan ... [et al.]. 
588 # # |a Description based on print version record. 
650 # 0 |a Mass media in health education. 
650 # 0 |a Content analysis (Communication) 
650 # 0 |a Health behavior. 
650 # 0 |a Communication in medicine. 
650 1 2 |a Health Education. 
650 1 2 |a Mass Media. 
650 2 2 |a Attitude to Health. 
650 2 2 |a Health Behavior. 
650 2 2 |a Health Promotion. 
650 2 2 |a Information Dissemination  |x methods. 
650 # 7 |a HEALTH & FITNESS  |x Health Care Issues.  |2 bisacsh 
650 # 7 |a MEDICAL  |x Public Health.  |2 bisacsh 
650 # 7 |a MEDICAL  |x Health Policy.  |2 bisacsh 
650 # 7 |a HEALTH & FITNESS  |x General.  |x Diseases  |2 bisacsh 
650 # 7 |a MEDICAL  |x Diseases.  |2 bisacsh 
650 # 7 |a MEDICAL  |x Health Care Delivery.  |2 bisacsh 
655 # 4 |a Electronic books. 
700 1 # |a Jordan, Amy B.  |q (Amy Beth) 
776 0 8 |d New York : Routledge, 2009  |i Print version:  |t Media messages and public health.  |w (OCoLC)214300011  |w (DLC) 2008013002  |z 080586024X  |z 9780805860245 
830 # 0 |a Communication series.  |p Applied communication. 
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