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Predictive analytics : the power to predict who will click, buy, lie, or die /

Bibliographic Details
Main Author: Siegel, Eric, 1968- (Author)
Format: eBook
Language:English
Published: Hoboken, New Jersey : Wiley, 2016.
Subjects:
Social sciences > Forecasting.
Prediction (Psychology)
Economic forecasting.
Social prediction.
Human behavior.
Electronic books.
Online Access:View fulltext via EzAccess
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100 1 |a Siegel, Eric,  |d 1968-  |e author. 
245 1 0 |a Predictive analytics :  |b the power to predict who will click, buy, lie, or die /  |c Eric Siegel. 
264 1 |a Hoboken, New Jersey :  |b Wiley,  |c 2016. 
264 4 |c Ã2016 
300 |a 1 online resource (338 pages) :  |b illustrations 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
500 |a "Revised and updated." 
500 |a Includes index. 
526 0 |a BA111 - Diploma in Business Administration  |z Syllabus Programme 
588 |a Description based on print version record. 
590 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Social sciences  |x Forecasting. 
650 0 |a Prediction (Psychology) 
650 0 |a Economic forecasting. 
650 0 |a Social prediction. 
650 0 |a Human behavior. 
655 4 |a Electronic books. 
720 1 |a Arshad Ayub Graduate Business School (AAGBS) 
720 1 |a Nordiana Tukijo  |e Requestor 
776 0 8 |i Print version:  |a Siegel, Eric, 1968-  |t Predictive analytics : the power to predict who will click, buy, lie, or die.  |d Hoboken, New Jersey : Wiley, c2016   |h approximately 338 pages   |z 9781119172536  |w 2015031895 
797 2 |a ProQuest (Firm) 
856 4 0 |u https://ezaccess.library.uitm.edu.my/login?url=https://ebookcentral.proquest.com/lib/uitm-ebooks/detail.action?docID=4334745  |z View fulltext via EzAccess 

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