Designing for user engagement aesthetic and attractive user interfaces /

• Main Author: Sutcliffe, Alistair, 1951-
• Format: Electronic
• Language: English
• Published: San Rafael, Calif. (1537 Fourth Street, San Rafael, CA 94901 USA) : Morgan & Claypool Publishers, c2010.
• Series: Synthesis lectures on human-centered informatics (Online), # 5.
• Subjects: User interfaces (Computer systems); Web-based user interfaces.; Human-computer interaction.
• Online Access: View fulltext via EzAccess

This book explores the design process for user experience and engagement, which expands the traditional concept of usability and utility in design to include aesthetics, fun and excitement. User experience has evolved as a new area of Human Computer Interaction research, motivated by nonwork oriente...

Table of Contents:

• 1. Introduction
• 2. Psychology of user engagement
• Aesthetics and user judgement
• Affect, arousal and engagement
• Arousal, engagement and flow
• Summary: the psychology of engagement
• UE design process
• UE design process
• 4. Design principles and guidelines
• 5. Perspectives and conclusions
• A. Website design examples
• A.1 Nike website
• A.2 Intellipage website
• A.3 BBC news website
• A.4 BBC interactive website: big AI dinosaur game
• A.5 Jump tomorrow: entry page and interactive map
• A.6 Virgin Atlantic website: design evolution
• A.7 Second life e-commerce virtual world
• Bibliography.