Table of Contents: Conferences and conventions :

Bibliographic Details
Main Author:	Rogers, Tony, 1945-, (Author)
Format:	eBook
Language:	English
Published:	Abingdon, Oxon : Routledge, 2013.
Edition:	Third edition.
Series:	Events management series ; 11.
Subjects:	Congresses and conventions > Economic aspects. Congresses and conventions > Management. Convention facilities. Electronic books.
Online Access:	Access Fulltext via EzAccess

Table of Contents:

1. A global industry
2. The structure of the conference industry
3. Winning conference business : 1
4. Winning conference business : 2
5. Planning and staging successful conferences : an organiser's perspective
6. Conference management : a venue perspective
7. The economic, social and environmental impacts of conferences and conventions
8. Developing the industry's workforce : creating a profession
9. Leading industry organisations
10. The future : trends, challenges and opportunities.