Storytelling-case archetype decoding and assignment manual (SCADAM)

Storytelling-case archetype decoding and assignment manual (SCADAM) reviews cultural and tourism/hospitality applications of Carl Jung's work on archetypes in shaping behavior and unconscious/conscious thought. SCADAM includes a testing manual on how to use Donald T. Campbell's "degre...

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Bibliographic Details
Other Authors: Woodside, Arch G., Sood, Suresh C.
Format: Electronic
Language:English
Published: Bingley, U.K. : Emerald, 2016.
Series:Advances in culture, tourism and hospitality research ; v. 11.
Subjects:
Online Access:Access Fulltext via EzAccess