Entrepreneurship and Innovation During Austerity Surviving Beyond the Great Recession /

Uses research and real world case materials to examine how market performance can be sustained, even during a period of austerity, by the implementation of innovation-based growth opportunities and the exploitation of technology.

Bibliographic Details
Main Author: Chaston, Ian. (Author)
Corporate Author: SpringerLink (Online service)
Format: Electronic
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2013.
Subjects:
Online Access:View fulltext via EzAccess
Description
Summary:Uses research and real world case materials to examine how market performance can be sustained, even during a period of austerity, by the implementation of innovation-based growth opportunities and the exploitation of technology.
Physical Description:VIII, 266 p. online resource.
ISBN:9781137324436