Transformations in e-business technologies and commerce emerging impacts /
"This book is both a snapshot of e-business as it is today and a window into the many developments already underway and is aimed at those who are interested in the advancement of e-business theory and practice through a variety of research methods including theoretical, experimental, case, and...
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| Format: | Electronic |
| Language: | English |
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Hershey, Pa. :
IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA),
c2012.
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| Subjects: | |
| Online Access: | View fulltext via EzAccess |
Table of Contents:
- 1. To bid or to buy?: online shoppers' preferences for online purchasing channels / Fan-Chen Tseng
- 2. Overcoming visibility issues in a small-to-medium retailer using automatic identification and data capture technology: an evolutionary approach / Dane Hamilton, Katina Michael and Samuel Fosso Wamba
- 3. The Hispanic view of e-mail, popup, and banner advertising / Pradeep Korgaonkar, Ronnie Silverblatt and Enrique P. Becerra
- 4. A trade value perspective on ecommerce research: an integration of transaction value and transaction cost theories / Ruth C. King ... [et al.]
- 5. Effects of e-CRM value perceptions on website loyalty: an empirical investigation from customer perspective / Wen-Jang Jih and Su-Fang Lee
- 6. An exploratory look at attributes of internet use and adoption by franchisees / Kelley O'Reilly and Zsolt Ugray
- 7. Towards an understanding of user acceptance to use biometrics authentication systems in E-commerce: using an extension of the technology acceptance model / Fahad AL Harby, Rami Qahwajim and Mumtaz Kamala
- 8. An empirical study of predicting Hong Kong consumers' online shopping intentions: personal hygiene products / T. C. E. Cheng and M. W. Chung
- 9. Effects of Website interactivity on E-loyalty: a social exchange perspective / Wen-Jang Jih, Su-Fang Lee and Yuan-Cheng Tsai
- 10. From virtual organization to E-business: transformational structuration / James J. Lee ... [et al.]
- 11. Taking a strategic alliance approach to enhance M-commerce development: challenges and strategies / Fang Zhao ... [et al.]
- 12. The impact of the internet on marketing strategy: revisiting early predictions / Kaan Varnali
- 13. Coping with manufacturers' dilemma in the E-commerce era: a relational model and a strategic framework / Xiaolin Li
- 14. Governance mechanisms in internet-based affiliate marketing programs in Spain / Paul B. Fox and Jonathan D. Wareham
- 15. Software firm cost structure and its impact on IPOs in the E-commerce era / Richard B. Carter and Troy J. Strader
- 16. An empirical study of the impact of brand name on personal customers' adoption of Internet banking in Hong Kong / T. C. E. Cheng and W. H. Yeung
- 17. A study of the impact of individual differences on online shopping / Jianfeng Wang, Linwu Gu and Milam Aiken
- 18. The influence of quality on E-commerce success: an empirical application of the Delone and Mclean IS success model / Ultan Sharkey, Murray Scott and Thomas Acton.