Electronic commerce opportunity and challenges /

• Corporate Author: IGI Global.
• Other Authors: Syed, Mahbubur Rahman, 1952-, Raisinghani, Mahesh S., 1967-
• Format: Electronic
• Language: English
• Published: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2000.
• Subjects: Electronic commerce.; Internet marketing.; Business enterprises > Computer networks.
• Online Access: View fulltext via EzAccess
• Physical Description: 24 electronic texts (422 p. : ill.) : digital files.; Also available in print.
• Format: Mode of access: World Wide Web.
• Bibliography: Includes bibliographical references and index.
• ISBN: 9781930708532 (ebook)
• Access: Restricted to subscribers or individual electronic text purchasers.

This book looks at the critical fundamental elements that could impact a user's perception of business-to-business and business-to-consumer electronic commerce. It presents a study of key components and concepts of e-commerce, evaluating the critical success factors for global e-commerce, the economics of e-commerce and the practical issues involved with e-commerce in various applications.