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Social software and Web 2.0 technology trends

Very little has been written to address the emerging trends in social software and technology. With these technologies and applications being relatively new and evolving rapidly, research is wide open in these fields. This book fills this critical research need, providing an overview of the current...

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Bibliographic Details
Corporate Author: IGI Global.
Other Authors: Deans, P. Candace.
Format: Electronic
Language:English
Published: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2009.
Subjects:
Information technology > Management.
Web 2.0.
Online social networks.
Technological innovations > Management.
Collaboration enterprise blogs
Collective intelligence
Education-specific applications of social software
Infrastructure
Mobility-emergent Web applications
Organizational implications of social software
Podcasts
RSS
Social networks
Social software applications
Social software technologies
Telepresence
Unified communication
Virtual worlds
VoIP
Web logs
Wikis
Online Access:View fulltext via EzAccess
Table of Contents:
  • Social Software Trends in Business: Introduction / Peter Burkhardt
  • The Influence of Consumer-Generated Content on Customer Experiences and Consumer Behavior / David Harrell
  • A Strategic Framework for Integrating Web 2.0 into the Marketing Mix / Samantha C. Bryant
  • The Enterprise 2.0 Organization / Nadira Ali, P. Candace Deans
  • Security in a Web 2.0 World / Richard T. Barnes
  • Web 2.0 and E-Discovery / Bryan Kimes
  • Virtual Worlds and the 3-D Internet / Carolyn McKinnell Jacobson
  • Web 2.0, Virtual Worlds, and Real Ethical Issues / Sue Conger
  • Bringing Real Justice to Virtual Worlds: World of Warcraft and Second Life / Hunter W. Jamerson
  • Activity Theory Approaches for Authentic Web 2.0 Learning / Tom Reinartz
  • Glossary
  • Social Software and Web 2.0 Technology Tutorial.

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